Since 1988, Business Mastery by Cherie Sohnen-Moe has served as a trusted guide for people seeking to live their career dreams. It’s specifically designed to support you on your individual journey to a fulfilling and financially rewarding career. In the pages of this time-tested book, you will find everything needed to launch and effectively manage a thriving practice, or successfully work for a company. You will also find practical, innovative tools and tips on how to market your skills, work smarter, develop alliances through networking, fine-tune your communications skills, increase profits, and create a dynamic online presence.